Robert Konecki
Digital Marketing
About
I’m a seasoned business-oriented marketer specializing in Digital Marketing, with over 7 years of extensive experience in successfully managing projects encompassing various facets of digital marketing strategies, including SEO, SEM, social media marketing, email marketing, and content marketing.
Experience I gained through work:
- In two marketing agencies,
- within the marketing team on the client side,
- as a freelancer, assisting a variety of small
and medium-sized businesses to grow sales and scale their business.
What have I achieved?
- ROAS (Return on Advertising Spend) at the level of 11.4 for an e-commerce store in the FMCG industry.
- I co-created a tool for competition analysis – traffic sources on the website, keyword analysis, ongoing marketing campaigns, mentions about competitors.
- I co-created and implemented communication strategies for brands such as Kia, ORLEN, PKO Bank Polski, LOT, TOTAL, and Wienerberger.
- I conducted a series of training sessions on strategy, configuration, and optimization of advertising campaigns on Facebook and Instagram.